Why Ampfactor - Ampfactor

Why Ampfactor?

We understand both the how and the why

Getting into high value accounts — the ones where you know that you can provide value but your team doesn’t know anyone — is hard. We know why our programs work, across use cases, industries, and roles. Let’s build something amazing together!

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Ampfactor helps solve the real world problems your business faces

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USE CASE SOLUTIONS

You’re not alone. Let’s figure out this revenue challenge together.

MONETIZE YOUR PARTNER ECOSYSTEM

According to Deloitte, 100% of leaders say that driving sales through channel partners is a priority. As companies evolve from channel partner programs to channel ecosystems, we are seeing a shift in how companies choose to support their channel programs. Our channel ABM programs can help you win more deals, more effectively.

ACQUIRE NET NEW LOGOS
Everyone loves new logos. The right closed won deal from the right customer can transform your company. Ampfactor can help you build targeted account lists (based on an ideal customer profile) and can build scalable, personalized ABM and demand generation programs to target these accounts.
INCREASE PIPELINE VELOCITY
In complicated deals with large buying committees, the time to close is always an issue. Influencers move on or change roles, economic buyers change priorities, and someone always has more questions. Providing air cover to your sales team that influences and increases pipeline velocity means faster deals and sooner revenue.
RETAIN AND EXPAND YOUR BASE
It’s almost always easier to keep a customer than it is to find a new one. As revenue leaders, we often fixate on finding new logos and new deals, sometimes without thinking about ways of finding new revenue in our existing accounts. Ampfactor helps you retain and expand existing accounts, resulting in less churn and higher NRR.
SCALE AN EXISTING ABM PROGRAM
If you have a program in-flight or a new, young ABM organization, sometimes you need a partner who can help you take things to the next level.
LAUNCH A NEW ABM PROGRAM

It’s almost always easier to keep a customer than it is to find a new one. As revenue leaders, we often fixate on finding new logos and new deals, sometimes without thinking about ways of finding new revenue in our existing accounts. Ampfactor helps you retain and expand existing accounts, resulting in less churn and higher NRR.

ROLE SOLUTIONS

Silos kill revenue. Our programs create value for every role.

FOR MARKETING TEAMS

We get it. Everyone thinks they are a marketer. And in enterprise and mid-market, marketing is complicated. You’re being told to get more leads, more meetings, more engagement, more, more, more. And now you’re being told that your focus should change to ABM to target the highest value accounts. We can help your team partner across the revenue team and win more deals, faster.

FOR SALES TEAMS

In today’s complicated, post-COVID world, getting to closed won is increasingly complicated. You have larger buying committees, geographically dispersed. You may feel like your revenue team is more interested in lead volume instead of quality. You know you want to target specific accounts and accounts like your best accounts, but you’re not sure how. We understand, and we’re here.

FOR PARTNER/ECOSYSTEM TEAMS

Channels are so important for the future growth of many of our clients. But the old way of doing business just isn’t cutting it. You can’t just divvy up MDF funds randomly and try to get your name in front of as many people as possible. Hope is not a strategy. Ampfactor helps transform from partner marketing to ecosystem management, utilizing partner ABM programs to make revenue happen.

FOR THE C-SUITE

We’ve heard it: “There are no good leads” and “They can’t close the leads.” You want a cohesive revenue team, and you want them focused on the highest-value accounts, ripe for getting to closed won quickly. But you’re not sure you want to invest in ABM without knowing how it works and how to launch. We help revenue teams accelerate quickly.

FOR PRODUCT LEADERSHIP TEAMS

You’ve spent huge time building your product and your product marketers are building in all the right PLG features. Sometimes, though, you can’t just hope that the highest-value customers will just find you. We can help augment a PLG strategy with ABM programs focused on showcasing your why.

FOR VC & PE FIRMS

If you’re an operating partner, board member, advisor or investor in a company that is looking to move up-market quickly and at scale, and the team isn’t yet in place to execute on an ABM campaign, Ampfactor can help get the ball moving. We can do all the work, from strategy to execution, or we can teach your team to fish. Let’s go!

INDUSTRY SOLUTIONS

Every industry has unique demands and needs. We understand.

ABM FOR SAAS

Everyone talks about the high margins that SaaS can provide a company. When the train is fully moving. As you launch and scale, however, customer acquisition is the most important engine in your company. We know SaaS, with decades of experience helping enterprise and mid-market software companies grow up-market (even before it was called ABM). Let’s chat to figure out how to scale your business.

ABM FOR PROFESSIONAL SERVICES

Whether you’re providing technical services as part of your business or if you’re selling them as part of a broader offering, you’re aware of the challenge of finding new deals. Our team has specific expertise around selling professional services — from IT to healthcare to fintech to cybersecurity — to the right people at the right time.

ABM FOR UCAAS

You’re a CX executive at a large provider or in the CX ecosystem. It’s a complicated, brave new world, and the last two years have made it even more challenging. As customers move to the cloud and need to support their workforce better, and as consumers expect more engaging, better support, UCaaS can be challenging. We’ve worked with providers, software companies, and all kinds of vendors in the CX space, and we know how to find the people who make the decisions.

ABM FOR MANUFACTURING

From heavy machinery to your service business to everything in between, finding ways to grow in manufacturing isn’t easy. It’s still an old-school world, sometimes built on relationships. But you can’t rely on that forever. A new, more digital savvy generation is coming in and they want to be sold to in different ways than the generations before. We get this, and we can help you get more deals, more profitably than ever before.

Not sure if ABM is a fit for you? Start with a Growth Audit

Get in touch

growth@ampfactor.com

+1 (888) 450-0911

571 Monon Blvd. Ste 200
Carmel, Indiana 46032

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Ampfactor Platform

Put the power to decide in the hands of those on the front lines.

The very best in Demand Gen and ABM technology enabled service subscriptions for B2B teams.

Ampfactor Platform

Put the power to decide in the hands of those on the front lines.

The very best in Demand Gen and ABM technology enabled service subscriptions for B2B teams.